CAPE TOWN, March 8 (ANA) – Brand South Africa on Wednesday called on all South Africans to play their part in the development and empowerment of women on International Women’s Day, noting that South Africa had “begun to undo the dire conditions that marginalised women under apartheid”.
Owami Women, a female empowerment stakeholder of BrandSA, joined the country’s official marketing agency in a call to South African businesses, government and civil society to increase their efforts to empower women as the world commemorated International Women’s Day.
The day that “seeks to celebrate the social, economic, cultural and political achievements of women” is especially noteworthy in a country like South Africa where, BrandSA noted, women constitute a large proportion of the economically challenged, particularly in rural areas.
BrandSA chief executive, Dr Kingsley Makhubela said: “Through various women development and empowerment initiatives, South Africa has begun to undo the dire conditions that marginalised women under apartheid.
“Our pro-women policies and established institutions dedicated to women have over the years facilitated their economic development,” he added.
Bridget Nkuna, founder of Owami Women, said: “The growth and development of a nation depends extensively on the empowerment of its women.
“Our quest as a nation for inclusive economic growth – including the empowerment of women, the youth and other members of vulnerable groups – should be designed to help us achieve the type of society where everyone has a better life.”
International Women’s Day 2017 is being commemorated under the theme Be Bold For Change’, a call on all global citizens to help forge a more inclusive, gender equal world.
– African News agency (ANA)